Learn about 360 Degree Customer Data Unifying Process from all the Channels, Platforms & Devices to provide One Single View of Customer for Higher Customer Engagement, Personalisation, Relevance & ROI
Browsing: Omnichannel Retail
Omnichannel Retail is a smooth, seamless and uniform customer experience
in which customers can interact simultaneously or move between different Channels like Sales, Support, Online (website), App and Media in one seamless journey. This Category is a Collection of Videos, Articles, Tutorials and Guides on OmniChannel.
Learn How to Create an Omnichannel 360 Degree Customer View by assigning anonymous IDs to a Specific User ID using the Concept of Identity Resolution.
Learn about Omnichannel Strategy in Healthcare & How it Can Help in Achieving Better Brand Experience, Customer Satisfaction & Higher Customer Engagement
Learn How Traditional Supply Chains Focus on Products and Inventory where Fulfilment Network is Separated by the Channel, While with the Evolution of E-Commerce Logistics that have Omnichannel Retail Supply Chains, that are Data & Demand Driven, Inventory is no longer Channel Specific.
Learn How Omnichannel Retail, with Synergy and Unification across Mobile, Web, and In-Store can offer Seamless experiences to the consumer, an improved Brand Engagement & a higher CLV.
Learn How COVID19 led to the Rise in Demand for E-Groceries & How Industry Responded to this demand with Innovations in Different Grocery Channels & Reforming of the Omnichannel Retail Strategy
Omnichannel Retail Strategy had a Great Impact on Customer Experience at Ford. It led to 4x Website Engagement Lift, 24x Display Performance Lift and 48x Email Performance Lift. Learn More How Ford Achieved this & got a Digital Connect with its Physical Visitors
Omnichannel Reverse Supply Chain Logistics have greater Challenges & result in much Higher Returns Rates compared to Traditional, Isolated Shopping Channels. Learn More.
The Breaking of the Silos & Open Collaboration across 3 Departments (to Unify Customer Experience across Digital, In-Store and Mobile) Helped in Creating an Omnichannel Ecosystem at Macy’s. Learn More
Learn How to Create a Winning Omnichannel in Dealing with Consumer Trade-offs when Retailers face hard Choices on improving Customer Service, Delivery & Return policies while offering Lower Prices