A Learning Guide for Tech Founders on How to Create a Bridge b/w Product Features, ‘Intuitive Understanding of their Product Value’, Pricing, Sales Potential & Strategy, Market Fitment & Creation
Browsing: Pricing
Pricing is the process whereby a business sets the price at which it will sell its products and services, and is also typically part of the business’s marketing plan. Pricing is one of the four Ps of the Marketing Mix and is key component of Product Management. This category consists of free learning videos, articles, guides and case studies on Pricing and related Topics Like Pricing Analytics (Price Optimization), Price Elasticity etc.
The Price Elasticity helps the companies price their products based on Data Analytics. Consumer spending has held up relatively well so far despite inflation, but it might not last long. Learn More.
What is the Strategy behind Airlines’ Pricing Model, How are the Tickets Priced Low or High, and what is the Role of Demand and Dynamic Pricing? Learn More
Learn about how COVID-19 Impacted the Airline Pricing Model in an Adverse Manner leading to High Ticket Prices and not so good Customer Experience.
Learn about ML Approach to Optimize Prices During Clearance Sales at Mango to Maximize Revenue Derived from Unsold Merchandise Based on Random Forest Model.
Dynamic Price Optimization Productionising is the ML Automation of Mathematical Analysis of Sales, Market Data to find the Optimal Price Point for a Product or Service
IKEA been able to Keep Lower cost of its Products and yet it continue to grows its Business. Learn more about the Reasons of Success of IKEA Pricing Strategy.
Pricing strategies determine the price companies set for their products to maximise profit, to increase market share within a market or to enter a new market.
Pricing strategies determine the price companies set for their products to maximise profit, to increase market share within a market or to enter a new market.
Demand forecasting is making future customer demand estimations using historical data over a specific period. While Pricing is the process whereby a business sets the price to sell its products and services based on factors like Consumer, Market, Distribution, Cost of Production etc.