Digital transformation may be an overused buzzword, but it’s a real opportunity for companies to increase market share and gain competitive advantage. On this episode of CXOTalk the CEO of McGraw Hill, Simon Allen, explains why digital transformation is important and how his company is executing its transformation strategy. McGraw Hill is 130 years old and one of the most recognizable brand names in publishing and education. Watch the video to learn more about how a CEO views digital transformation.
CXO Talks
Learn about the Digital Transformation in Education with McGraw Hill CEO in the Following Learning Video by CXO Talks
The Video includes the following important topics:
- Digital Transformation at McGraw Hill
- Digital Transformation and Empathy for Customer Experience
- The Digital Transformation of Operations and Processes
- Innovation and digital transformation
- The politics of change management
- Metrics for evaluating digital transformation
- The importance of understanding customers
- Ensuring that innovation stays tied to customer needs
- Digital Transformation and Culture Change
- The CEO role in digital transformation
- The reasons for McGraw Hill’s Digital Transformation
- How to address the digital divide
- Advice for business leaders facing Difficult Transformation Challenges