Motorola Mobility LLC, marketed as Motorola, is an American consumer electronics and telecommunications company, and a subsidiary of Chinese multinational technology company Lenovo. Motorola primarily manufactures smartphones and other mobile devices running the Android operating system developed by Google.
Split of Motorola
Motorola Mobility was formed on January 4, 2011, after a split of Motorola into two separate companies, with Motorola Mobility assuming the company’s consumer-oriented product lines (including its mobile phone business, as well as its cable modems and pay television set-top boxes), while Motorola Solutions assumed the company’s enterprise-oriented product lines.
Learn about Decline of Motorola in the below Videos
Motorola Mobility has not wowed customers or reviewers since the Motorola Droid in 2009. Since then, the company has low on the smartphone market share charts. But the announcement of a new folding Razr smartphone has breathed new excitement into the company. It has left onlookers wondering if this phone could pull Motorola Mobility out of obscurity.CNBC
Google Acquisition of Motorola Mobility
In May 2012 Google acquired Motorola Mobility for US$12.5 billion. Under Google, Motorola increased its focus on the entry-level smartphone market, and under the Google ATAP division, began development on Project Ara—a platform for modular smartphones with interchangeable components. Shortly after the purchase, Google sold Motorola Mobility’s cable modem and set-top box business to Arris Group.
It is not a single event that brought about the demise of Motorola but a collection of unfortunate ones. Motorola was once the largest mobile phone manufacturer before Nokia dethroned it in 1998. But at that time, Motorola was working on an interesting project through its spin-off, Iridium SSC.Startup Sapience
Lenovo Acquires Motorola Mobility
Google’s ownership of the company was short lived. In January 2014, Google announced that it would sell Motorola Mobility to Lenovo for $2.91 billion. The sale, which excluded ATAP and all but 2,000 of Motorola’s patents, was completed on 30 October 2014. Lenovo disclosed an intent to use Motorola Mobility as a way to expand into the United States smartphone market. In August 2015, Lenovo’s existing smartphone division was subsumed by Motorola Mobility.
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